And, Spotify’s subscriber base has nearly doubled since 2017.Īnd that’s why this month we’re crushing on Spotify’s customer retention strategy. In Q2 of 2021, Spotify had 172 million premium subscribers worldwide, even more than the year prior. They have growing customer retention despite more competitors on the playing field. Spotify, originally founded in 2006 in Sweden, continues to see success. And, we’ve done a deep dive to see just how they do it. How to Watch Love Island UK From Abroadīut, how do you connect with your customers to make sure they keep coming back? The music streaming platform Spotify masterfully retains customers.Best Mobile App Development Companies India.
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